NutriLeads Expands Distribution for Benicaros with 1-2 Taste

1-2 Taste: An Online B2B Food Ingredients Platform Serving Europe and India

NutriLeads BV announced the expansion of its distribution network for its precision prebiotic, Benicaros®, through a new agreement with 1-2-Taste. This online B2B food market place caters to Europe and India, streamlining the supply chain for food and beverage companies.

1-2-Taste focuses on simplifying and digitizing complex supply chains of ingredients, making it easier for food and beverage companies to identify and order ingredients. The company’s goal is to make ingredient sourcing as simple as any other online shopping service, with AI features to better inform customers about suitable ingredients for their applications.

“1-2-Taste takes an innovative approach to sourcing ingredients, much like how Benicaros is disrupting the market for gut and immune health,” said Joana Carneiro-Wakefield, Ph.D., NutriLeads Chief Executive Officer. “This partnership complements our existing collaboration with the LEHVOSS Group, which represents Benicaros in the EMEA region for dietary supplement formulators.”

Award-winning Benicaros is a clinically proven precision prebiotic that offers robust and predictable gut health benefits and trains faster, smarter and strong immune responses. This unique, low-dose, multifunctional ingredient, sourced from upcycled carrot pomace, is driving innovation for foods, beverages and dietary supplements.