NutriLeads Announces Distribution Agreement with Safe Iberoamericana for Mexican Market

NutriLeads BV announced today a distribution agreement with Safe Iberoamericana, SA de CV to represent Benicaros®, NutriLeads’ precision prebiotic for immune and gut health, in Mexico.

Benicaros® is NutriLeads’ upcycled, low-dose and clinically proven precision prebiotic ingredient that fuels product innovation for functional foods, beverages and supplements. Benicaros both trains the innate immune system to respond faster, smarter and stronger and nourishes beneficial microorganisms consistently in every type of gut ecosystem, which benefits overall health.

Founded in 1980, Safe Iberoamericana has more than 2,000 clients primarily in the food and beverage, pharmaceutical and nutritional supplements industries. The company has a strong network of warehouses and transportation services across Mexico. Safe Iberoamericana is based in Mexico City.

“Safe’s expertise in the sale of branded, specialized ingredients and its extensive relationships with major food, beverage and supplement manufacturers throughout Mexico make it an outstanding partner for NutriLeads,” said Robin Hesdahl, Commercial Director at NutriLeads.

Armando Sagastuy, Chief Executive Officer of SAFE, commented: “Partnering with a company committed to improving human health, like NutriLeads BV, reaffirms our vision of contributing to a healthier Mexico. The addition of Benicaros® to SAFE´s product portfolio is the perfect complement to our health and wellness solutions. I am sure the synergy of our partnership will bring as a result benefits for the health of Mexican population and both our companies.”