April 11, 2023 – NutriLeads BV announced today that it has signed an exclusive agreement with Quadra Ingredients, a leading food and supplement ingredient distributor, to represent BeniCaros® in the U.S. and Canada.
BeniCaros® is NutriLeads’ award-winning, clinically proven immune-strengthening ingredient for functional foods, beverages and supplements. BeniCaros is an upcycled, soluble carrot fiber with prebiotic properties that trains the immune system to be faster, smarter and stronger. Peer-reviewed research demonstrates that BeniCaros prepares immune cells for accelerated responses and selectively increases beneficial gut microorganisms and their metabolites that support immune health.
“Quadra’s expertise in specialty ingredients, strong technical application support, and deep industry knowledge will help us grow our presence and sales in the U.S. and Canadian markets,” explained Steve Meredith, Sales Manager North America at NutriLeads.
“We are thrilled to represent NutriLeads and BeniCaros,” said Christine Infilise, Vice-President, Quadra Ingredients. “Our customers want natural ingredients that are earth friendly and backed by strong science. BeniCaros checks all these boxes and has an ideal formulation profile for customers that want to innovate in the immune health space.”